Scandia Medical Imaging



Medical Imaging


Services Provided

Trade Dhow Booth Design, Direct Mail Design, Website Design

Scandia Corporation offers cost savings technology in the field of nuclear imaging.

The company needed a high end look to promote their unique imaging camera: The Scandia-45. They were keenly aware of the “big-budget” medical competition at upcoming trade shows.

Design Matters helped establish a branding strategy with a slick personality that met their marketing needs. The marketing program included a strategic direct mail campaign. Timing for sending out each piece was coordinated with the trade show dates.

During the course of the project, Design Matters created a company website, targeted marketing pieces, a trade show booth, online animated banners, and trade publication ads.

Direct mail pieces had unique targeted messages for prospective audiences, including hospital administrators, and endocrinologists.