Asymmetria Group



Financial Investment


Services Provided

Identity Design, Stationery Design, Folder Design, Capabilities Brochure Design, Website Design

Asymmetria Group is shaking up the private investment market.

Their  “asymmetric investing” approach offers higher return potential with lower risk than traditional retail investment instruments.

Entering the market with this entirely new investment concept, Asymmetria Group sought to differentiate itself from the crowded marketplace with a fresh, bold look.

Print components included: logo and identity system, member welcome kit, and a variety of printed marketing collateral – a sales brochure, business cards, greeting cards, envelopes, and folders.

Interactive components included: a front-facing public website to reach potential customers, and a robust member-restricted website for current members to watch prospective leads and track current investments.

Design Matters approached this project knowing that we had to create something truly unique in an otherwise conservative industry.